Where most saw a trashcan, someone saw the perfect vase. And just when the rest of the world thought highways were merely battlegrounds between cars and animals, a group of bad@*! designers transformed them into opportunities for cohabitation. Finding inspiration around every corner, sometimes even corners of our own parking lot, is what makes life so exciting. And what keeps us churning out these blogs week after week. Maybe it’s because we’ve been spending so much time outside on the HOC patio (or just too much time together), but there’s a heavy focus on the natural world this go-around. So slow down, smell the roses in the trashcan, and enjoy our latest batch of inspiration.
“The “art of the unexpected” always inspires me. And seeing the flower art installations in NYC garbage cans hits all the right notes. It is beautiful and unexpected and, in my opinion, needed right now. It has inspired me to think about ways we can incorporate this “surprise and delight” moment into our own business and for our clients. Thank you Lewis Miller for dreaming big and beautiful dreams.”
“I’ve never seen anything like this flower growing on the fence in our parking lot. Called a Passion Flower or Maypop, it is a native flowering vine. As the flowers wilt in late summer, edible fruits will grow and I am looking forward to having a taste! Interesting fact: the Cherokee of Tennessee called this plant ocoee, which is where the river and valley got their name.”
“The discovery of non-traditional art forms is always fascinating to me. The talent it takes to perfect such an art form is amazing, but to look at something most see as a totally utilitarian item and turn it into a gorgeous, ethereal pieces is absolutely insane. Artist Seung Mo Park creates these giant works of art by meticulously cutting layers and layers of wire mesh. And here I have trouble cutting paper in a straight line…”
“Many people think I was raised by wolves, so the fact that my inspiration involves wolves, along with all their other animal friends, just seems natural. “Nature” in all its wonderfully wild forms will forever top my list of favorite things. Just below that lies good design. Anything that combines these two passions of course ranks pretty freaking high. I recently came across a project aimed at optimizing the design of Wildlife Crossings so to create the safest environments possible for animals AND drivers – killing *zero* birds with so many stones. In addition to the power of design, these serve as proof that WE CAN ALL LIVE TOGETHER IN BEAUTIFUL BEAUTIFUL HARMONY. For facts, stats, and insights from a more reliable bibliographical resource than an ad agency blog, read this article by the Wall Street Journal.”
“Recently I’ve been inspired by “happy accidents” that somehow have a way of leading you to your fate in life. While visiting St. George Island, my husband and I went to our favorite spice shop on the island, Sometimes It’s Hotter. Each time we head to the beach, we make a point of picking up our favorite seasoning, a Herb Salt Free Blend. This visit we had the opportunity to meet the owner. He shared with us that he and his wife just happened to drive by the bridge to the island back in the early 2000’s. Making conversation, they pondered aloud what St. George Island must be. They turned the car around to explore, and a few short months later relocated from Oklahoma to the island. This happy accident of stumbling upon a (then) largely undeveloped island on the Florida Coast changed their lives forever. They’ve been residents for over 15 years now, happily enjoying the island life. Just imagine if they’d never turned back to explore how very different their story would be.”