Style runs in the family. Or at least when it comes to Von Maur it does. As the only remaining family-owned department store in the country, Von Maur has stayed true to its service-oriented roots, building a loyal following and standing out as an industry example. The customer experience is at the heart of its mission, making you feel at home with every visit. Except a much more fashionable home. Where Marc Jacobs is waiting when you walk in the door and Kate Spade’s whipping up dinner in the kitchen.

To keep pace with rapid growth, VM welcomed us to the family as its go-to project gurus. We used sharp wit and even sharper images to capture the brand’s approachable personality and friendly style through print ads, catalogues, and corporate materials.